Paper Giants: The Birth of Cleo
In early 1972, Ita Buttrose and Kerry Packer got together to create a magazine that became one of the most dramatic sensations in Australian publishing history. CLEO Magazine - begun in a "fit of pique" - went on to help define women, Australia and the relationship between the two.
It’s 1972. Skirts are up, pants are down. Girls can have anything. And riding the wave of sexual liberation and feminist freedom is Cleo magazine – fresh, bold and naughty. Two ambitious, young upstarts – Ita Buttrose and Sir Frank Packer’s unregarded second son, Kerry – create their own legends as they fling the modern girl headlong into the passion and politics of this turbulent era.
As the backlash hits and optimism crumbles, Ita and Kerry refuse to take a backward step as they both reach for their own glittering crowns.
Ita Buttrose and Kerry Packer promote the new Cleo magazine
| Location | |
|---|---|
| Language | English |
| Release | 2011-04-17 |
| Producer | Australian Broadcasting Corporation |